Director, sales and marketing

Tasks

Analyze market research data to improve business decisions or activities
Assist in product development
Conduct economic or commercial surveys to identify potential markets for products or services
Develop all kinds of events for publicity, fundraising and information purposes
Develop communication strategies
Direct the marketing strategies of establishments
Direct the team on crucial information they should gather and research
Establish distribution networks for products and services
Establish distribution networks for products and services
Evaluate communication strategies and programs
Evaluate the marketing strategies used by establishments
Implement communication strategies and programs
Oversee the preparation of written material for website content
Publicize activities, workshops, meetings and other events for fundraising or information purposes
Review written material, such as reports, briefs, speeches, presentations and press releases
Supervise staff
Train staff
Hire, train, direct and motivate staff
Manage contracts
Market business services
Plan and control budget and expenditures
Write and edit press releases, newsletter and communications materials
Advise clients on advertising or sales promotion strategies
Co-ordinate special publicity events and promotions
Maintain and manage digital database
Copywrite
Consult with clients after sale to provide ongoing support